Top 10 Millennial Trends and Predictions: 2013 | The Savvy Intern by YouTern

Top 10 Millennial Trends and Predictions: 2013 | The Savvy Intern by YouTern

Posted on February 4, 2013 by YEC

For more than 16 years, Buzz Marketing Group has been a leader in identifying Millennials’ trends and insights. Each year, we publish our trend predictions for the coming 12 months. Our biggest trends in the past have included Wharholism, Instanity, Massclusivity, and Conscious Consumption.
Below is our list of trends in 2013 — and what each might mean to your brand this year:

1. Social Voice

When it comes to their privacy, Millennials will demand to be heard even more in 2013. SOPA, PIPA, and other grassroots campaigns against privacy policies at companies like Facebook are only the beginning. As it becomes easier for individuals to rally against big companies, they will continue to do so.  Read more...

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4 Tips For Dealing With Age Discrimination | CAREEREALISM

4 Tips For Dealing With Age Discrimination | CAREEREALISMBy Arnie Fertig

We live in a youth-obsessed society where “new and improved” trumps “time tested.” This carries over into the job market when employers reject the maturity and experience possessed by the fifty-something-year-old worker in favor of the thirty-something “up and comer.” Often I hear a lament like this from job hunters: “I’m 58 years old, out of work, and I’m not ready or financially able to retire. My age is really making it difficult to find a job.”

Sound familiar? An AARP June poll reveals that more than 25 percent of Massachusetts residents age 50 and older report that they or someone they know has experienced age discrimination. Despite the fact that it is illegal, it is nonetheless very real.
As an older worker, you can’t eliminate age discrimination. But you can learn what lies behind it and take steps to differentiate yourself from stereotypes. By doing so, you increase your chances of receiving serious consideration.

In my latest article which appears in U.S. News & World Report, I offer concrete suggestions to deal with age discrimination in hiring.

Read the full article. 

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Ten Reasons to Stop Worrying and Love the Millennials - IT Management

Ten Reasons to Stop Worrying and Love the Millennials - IT Management:

by Dennis McCafferty on 2012-01-20

Ten Reasons to Stop Worrying and Love the Millennials

You may think of them as "The PlayStation Generation," but your Millennial employees may be just the kind of "digital cowboys" that your organization needs to succeed in today's fast-paced, 24/7 business world. While you and your fellow executives may harbor some biases against them – that they're over-entitled and lack a work ethic – it's time to throw away these stereotypes and recognize the unique contributions Millennials can bring to an IT department. In the book "No Fear: Business Leadership for the Digital Age" (Marshall Cavendish Corp/available now), authors Pekka Viljakainen and Mark Mueller-Eberstein illuminate the many positive traits of the Millennial generation. They're less constrained by hierarchy, restrictive corporate traditions and geographic and cultural borders than some of your older staffers, for example. Viljakainen is the former president of Tieto International and now provides consulting for business leaders and tech teams. Mueller-Eberstein is founder/CEO of Adgetec Corp. For more about the book, click here.

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