For more than 16 years, Buzz Marketing Group has been a leader in identifying Millennials’ trends and insights. Each year, we publish our trend predictions for the coming 12 months. Our biggest trends in the past have included Wharholism, Instanity, Massclusivity, and Conscious Consumption.
Below is our list of trends in 2013 — and what each might mean to your brand this year:
1. Social Voice
When it comes to their privacy, Millennials will demand to be heard even more in 2013. SOPA, PIPA, and other grassroots campaigns against privacy policies at companies like Facebook are only the beginning. As it becomes easier for individuals to rally against big companies, they will continue to do so. Read more...
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